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December 19, 2022

Mobile is on the rise. In 2019, smartphones accounted for 53% of global website traffic. This means that your business – or more specifically, your website – needs to be prepared for that surge.

December 19, 2022

Better targeted marketing, Because location technology has improved so much this year, companies can better target their audiences. And it’s not just targeting a large group of their audience, but the capability of targeting individuals. When targeting an individual, businesses must use a more personal approach.

December 6, 2022

Google Analytics is an excellent choice for most marketing needs. Some benefits of the standard, free version of Google Analytics include:

December 6, 2022

Web analytics involves the collection, measurement, and analysis of website data. Web analytics tools can provide lots of useful information about the origin of website traffic, how website users navigate and interact throughout a website, what content and web pages they're most engaged with, and how they exit the site.